Balanced Scorecard
Studijní plán:
| Předmět | Balanced Scorecard (BS) |
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| Garantuje | Katedra ekonomických studií (KES) |
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| Garant | |
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| Jazyk | anglicky |
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| Počet kreditů | 2 |
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| Prezenční studium |
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| Cvičení | 2 h |
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| Kombinované studium |
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| Dotace | Předmět je v kombinované formě studia vyučován formou konzultací. |
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Sylabus
- History of the enterprise performance measurement and management
- The role of BSC in the strategic management
- Financial perspective
- Customer perspective
- Internal processes perspective
- Learning and growth perspective
Doporučená literatura
- Kaplan, R.S., Norton, D.P. The Balanced Scorecard - measures that drive performance. Harvard Business Review, 1992, Vol. 70, Iss. 1, p. 71-79.
- Kaplan, R.S., Norton, D.P. The balanced scorecard : translating strategy into action. Boston : Harvard Business School Press, 1996. 322 pp. ISBN 0-87584-651-3.
- Kaplan, R.S., Norton, D.P. The strategy focused organization how balanced scorecard companies thrive in the new business environment. Boston : Harvard Business School Press, 2001. 397 pp. ISBN 1-57851-250-6.
Anotace
The course presents the Balanced Scorecard method (“BSC”), the progressive tool for business performance measurement. The evolution of the BSC is described at the beginning of the course. The following lectures focus on each of the four basic perspectives - financial perspective, customer perspective, internal processes, learning and growth perspective.
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